Thursday, October 7, 2010

Drink Advertisement

"It's in Mikael Forssell. Is it in you?
Rehydrate, Replenish, Refuel"
This is Gatorade ad, a sports drink that is well known all around the world. It is showing a well known soccer player scoring a goal during what seems to be an important game because it's in a stadium. The ad shows that Mikael Forssell is "hydrated and fueled" that is why he was able to score the goal and with great power. It also shows that when you have Gatorade in you then you can step up to the moment (an important one) and accomplish something important, as Mikael Forssall did by making the penalty. The ad makes claims that if you drink Gatorade you will be replenished and with great power to make your objective reality in sports or exercise as this soccer player has. Since he drinks Gatorade he is the only one in the pitch with full color or "full potential" which is what they are trying to get across. All the others are plain, shown in the ad by what seems to be water. I think it is trying to say that not just water does the job, and that is why you need Gatorade. Players with the clear liquid form represents the athletes who drank water, and tries to show how this wasn't effective enough to get them to top shape like Forssell who drank Gatorade. This ad is targeted towards athletes especially soccer players since there is famous soccer player scoring a goal. It's appealing towards athletes because athletes need to be rehydrated, and refueled and this shows an athlete being in top form by kicking the goal and even placing the soccer player above the ground as if they hit the ball with great potential makes the drink seem more effective. This could also be targeted towards soccer, sports, and Forssell fans. If people see that their favorite soccer player drinking Gatorade then they also might try it.

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Wednesday, October 6, 2010

Advertisement Blog


"The Nikon S60 Detects up to 12 faces"

This is a Nikon Camera Ad. I think that its main message or objective to send is that it can focus really good. This ad shows how someone is holding the camera and taking a picture of a man that is standing in front of a lot of trees and bushes, probably somewhere out in the wild. The image on the camera shows a square around the face of the man meaning that it is focused on the face. It just doesn't show the man's face focused but also of 6 others in the background. You can tell that they are in the bushes  because the focusing square is around each one of them. Nikon wants to really emphasize how good their cameras can focus. The ad shows how their cameras can focus on faces even though it is hard to see them with the normal eye because the people in the background are well hidden and even look as if they have camouflage. Since most people take pictures of faces, like their family, the face focus feature is a good selling point. By stating that it detects up to 12 faces it makes the camera seem more sophisticated and appealing because 12 seems like it's so much and it's probably more than any other camera has. The promise that this ad makes is that the Nikon Camera can detect and focus on any face that is on the picture frame, making the faces more clear. I think that the intended audience for this ad are people who like taking pictures of their friends, families, or others. Since this camera captures the face clearly you can get a better image of the person you are taking the picture of. This ad is also intended for people who take adventures or hikes into the wild, or nature because you want the picture to focus on the faces.

Monday, September 13, 2010

Food Blog (English Class)


If I were to invite you (Mr. Tsuyuki) over to my house to have dinner I would prepare a typical Mexican dish, the Tostada. Tostadas are one of my favorite foods that me or my mom makes. It's a simple dish, not hard to make but it tastes delicious if you make it the way you like it. The dish tostada consists of a tortilla that is crunchy, just as the Taco Bell crunchy taco tortilla but flat. We buy the tortillas in a ready packaged bag, but to make them hard (not too hard) and crunchy you need to fry or cook a normal tortilla. The tortilla is the base of the dish, what you add on top is the best part in making the food. What I would put are mashed (pinto) beans, crumbs of fresh white cheese, lettuce, and a little bit of Mexican hot sauce (Tapatio). In making the tostada there are infinite possibilities of things to add but the most simple and the one I enjoy the most is the one is just mentioned. You can also add many different toppings like tomatoes, onions, yellow cheese, and salsa to make it more savory. There are also other very common substitues for pinto beans that we also make, there is chicken, beef and shrimp tostadas, all which are very delicious as weel. What I like most about the Tostada dish is how many different tastes there are when you eat it; from the delicious beans, fresh cheese and spicy hot sauce, they all taste amazing once in your mouth. This food is special to us because it's a dish that has been passed down to us by my grandparents from Mexico, my parents remember eating it every week when they were small. I also have a lot of memories with my family eating tostadas, since I can remember, it's a food that is always with us.
(Picture by me)



(Video not made by me)